Situated in Vicar Lane, Precious Memories provides brides-to-be with a warm, friendly space to select their perfect wedding dress.
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The opening of the shop is welcome news for Chesterfield town centre and comes at a time when many businesses across the country are closing down as a result of the coronavirus pandemic.
Anne-Marie Scott, owner of Precious Memories, said: “I have always dreamed of one day running my own business which utilises my talents and expertise.
“After many years of modelling in the wedding industry, I was finally brave enough to follow my own dream of creating a pristine, glamorous boutique, specialising in making women feel beautiful, empowered and like the queens they are.
“I am incredibly excited to have joined the Vicar Lane family.”