Five paragraphs about a broom which was snapped in half in a Derbyshire village have swept the internet by storm.
The tongue-in-cheek story - Another broom snapped in half in Derbyshire village- has been viewed more than 15,000 times on the Derbyshire Times' website since Monday.
One of the most-popular threads on Reddit, the light-hearted tale has gone down a storm on social media.
Now the BBC wants to feature the story on its No Such Thing as the News show.
Reporter Michael Broomhead, who broke the exclusive, said: "When a contact, Adam Ward, tweeted me about this, I couldn't brush it under the carpet as I knew it'd put a smile on people's faces.
"I never thought it'd be so popular - but thankfully our website could handle all the traffic.
"A few people have told me to clean up my journalistic act - but the majority can see the funny side.
"Some people said I would sweep awards with the story, with one guy suggesting it could be a Pulitzer Prize winner."
Michael also received this sinister email from 'Jack the Snapper' who warned: "I'll strike again. No brooms are safe."