Which property agent site launched

A year in development, WhichPropertyAgent.co.uk lets landlords and vendors identify most suitable agents in the UK to sell or let a particular property.

The site went live this month, and its founder, Sheffield property professional James Eardley, says it will revolutionise the way that property owners use agents – and also help to drive up professional standards in the sector.

“Our mission is to make it increasingly difficult for low quality agents, who offer a poor service and cause damage to the reputation of the more professional operators, to attract new business from vendors and landlords,” he said.

“This new comparison service – which we believe is the first of its type anywhere in the world – will benefit all concerned by allowing property owners to find the best agent for an individual property, or property portfolio; and help the UK’s top performing estate and lettings agents to maintain their reputation for high professional standards, grow their businesses and attract a substantial increase in new enquiries and referrals.”

Registration on the site is free for all bona fide estate or lettings agents. Charges are raised according to leads provided.

Eardley expects national pick up to grow rapidly over the next three months, and is targeting a total of 5,000 agents by the end of the year.

“I would urge all agents to review the site and the many benefits it offers, since it will undoubtedly prove to be an excellent income generator for those companies which operate to the highest standards,” he added.